Airi & Rich the Kid Take Aim at Their Haters With Neon-Lit ‘U MAD’ Premiere

Rich the Kid has main plans for Airi, his latest signee to the Rich Forever imprint. The Indiana native kicked off her profession underneath Rich's tutelage together with her debut single "U MAD," which landed on streaming companies final Friday. Just mere days later, on Monday (March 11), the pair return to launch the neon-lit "U MAD" visible.

The clip finds Airi exhibiting off her vocal vary in entrance of various clear aesthetics. At one level, she's singing in entrance of a wall of blue flowers, earlier than the scene switches to bubbles filling a pink room, whereas she sends photographs at her detractors atop a washer. "They doubted all the things, however I discovered my very own gentle. I'm so glad in any case my exhausting work I’m beginning to see it repay, this tune means the world to me," she informed Billboard.

Rich the Kid took the tune to the subsequent degree with a verse on the again finish. "It was an honor working with Airi on her first single. Many extra large issues to come back," he provides. "I’m so pleased with her and glad this tune got here collectively." Outside of his duties guiding Rich Forever, the "Splashin" rapper is gearing as much as launch his anticipated The World Is Yours 2 later this month (March 22).

Watch the "U MAD" video under. 

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