Lady Gaga’s ‘Do What U Want’ Sales Surge After Her Statement Against R. Kelly

Track offered 2,000 downloads on Jan. 10 within the U.S., up from a negligible quantity the day before today, in response to preliminary gross sales stories to Nielsen Music.

Sales of Lady Gaga’s "Do What U Want," that includes R. Kelly, surged 13,720 % within the U.S. within the wake of her breaking her silence about working with the controversial singer on the observe in 2013. On Jan. 10, the tune offered 2,000 downloads, in response to preliminary gross sales stories to Nielsen Music. That’s up from a negligible determine the day before today.

Kelly has been distinguished within the information since Lifetime's documentary Surviving R. Kelly aired Jan. Three-5. In the six-hour sequence, a number of girls allege that they had been subjected to psychological, bodily and sexual abuse by the singer. Kelly has denied all allegations of sexual misconduct.

On Jan. 9, Gaga issued a press release her social media accounts wherein she referred to as Kelly's alleged misconduct “completely horrifying and indefensible,” that she wouldn't be working with him once more and that she was sorry for her “poor judgment once I was younger and not talking out sooner.”

The gross sales bump will probably be short-lived, although, as Gaga additionally promised to “take away the tune off of iTunes and different streaming platforms.” That course of started late within the day on Jan. 10. By 10 p.m. ET on Jan. 10, the Kelly collaboration had been pulled down from the U.S. iTunes Store -- the place the majority of digital music is bought in America.

Concurrently, the observe had additionally been faraway from Apple Music’s streaming service and have become unplayable Spotify.

An various model of the tune, which options totally different lyrics and Christina Aguilera as a substitute of R. Kelly, remains to be out there to buy and stream broadly. The Aguilera model of the tune, launched in December of 2013, additionally had a acquire in gross sales on Jan. 10, rising from a negligible determine on Jan. 9 to almost 1,000 downloads the next day.

“Do What U Want” was launched because the second single from Gaga’s 2013 studio album ARTPOP. The observe peaked at No. 13 on the Billboard Hot 100 and No. 7 on the Pop Songs airplay chart.


About the Author